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Search Engine Optimization - Advanced

  • Status:Available

  • Training Code: SMT-OLT-49286-SEA
₦35,000.00

Search Engine Optimization has been defined as the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine. With every business fighting to get to the top of the Google rankings, understanding and exploiting SEO has become increasingly vital

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Details

Key Features

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    25+ Hrs High-Quality e-Learning content

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    Downloadable workbooks and exercises

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    Topics include On-Page Best Practices, Design, and Architecture

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    Online progress quiz

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    Practice tests

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    Course Access Validity - 90 Days

 

Course Preview

Introduction to SEO
On-Page Best Practices
Keyword Research and Competitive Analysis
Design and Architecture
Site Optimization and Best Practices
Link-Building
SEO for Local Search
Conducting SEO Site Audits
Critical Algorithm Updates
SEO Tracking
SEO Career Path
Supplemental SEO Tools
  • What is this course about?
    Search Engine Optimization is the process of affecting the visibility of a website or a webpage through a search engine by keeping a website’s listing as close to the top of the search engine’s list as possible. This Advanced SEO course will help you develop the skills to use keywords to attract and increase potential viewers to a website.
  • Who should do this certification?
    This course is beneficial for anyone who wants to become proficient in SEO best practices, particularly these professionals:
     
    1. Marketing Managers
    2. Digital Marketing Executives
    3. Content Writers
    4. Marketing and Sales Professionals
    5. Management, Engineering, Business, and Communication Graduates
    6. Entrepreneurs and Business Owners
  • Why e-Training Institute?

Exam & Certification

  • How do I become certified in Advanced SEO?
    When you have completed the training, you will become certified when you pass the SEO examination. This can be taken from https://www.seocertification.org/
  • What are the prerequisites for the certification?
    Although not required, ideally, participants will first complete our Search Engine Optimization (SEO) Foundations course. Ultimately, participants will need a basic working knowledge of HTML, internet usage, and Microsoft Office for a successful learning experience.

FAQs

  • What is the online marketing field all about?

    This course is all-inclusive, providing more than 25 hours of high-quality eLearning content. You’ll also be able to test your progress with our online quiz and get a feel for the real world with our downloadable workbooks and exercises. And, the practice tests will help prepare you to take the exam, so you can receive your certification.

  • What topics does the training cover?

    Our training package gives you a complete feel of the Online marketing concepts by covering a diverse set of topics.

  • Is the training relevant with the times?

    e-Training Institute strives to provide best quality content which is latest and up-to -date with the industry standards. Our experienced and certified trainers, Subject Matter Experts constantly research on the latest trends to infuse them into our training programs. Every change happening in the market is immediately considered and our training packages are regularly upgraded and updated.

  • How long will I be spending on the training?

    You will be spending around 2- 4 hours to complete the certification.

  • What are the prerequisites to attend the training?

    Individuals are expected to have a fair idea on popular search engines and working knowledge of the MS Office suite which includes Word, Excel and PowerPoint.

  • Tell me more about your authors?

    Our reputed authors team have a long innings with the industry and are certified Subject Matter Experts in their own respective fields. They are consultants, employees of leading organizations, authors, trainers or speakers at conferences with adequate experience.

    • Google's very own 'Digital Marketing Evangelist', Avinash Kaushik a master in Web Analytics trains participants to collect, organize, analyze web traffic data and improve the site performance.
    • Jennifer Cario, Social media authority provides an insight on building real customer relationships using techniques and strategies ideal for the social media.
    • Industry expert Todd Malicoat is there for participants to clear their queries on Search Engine Optimization rankings and traffic.
    • Training with NY-Times bestselling author Bryan Eisenberg is an awesome experience as he guides participants through conversion optimization, landing page performances and tips to get more traffic to your website.
    • Matt Bailey, founder and president of SiteLogic gives participants an overview of Internet marketing fundamentals.
    • Jeff, CMO at Mobivity gives audience a thorough knowledge on mobile marketing.
  • Who are your clientele for this course?

    Audience, attending our training is usually working professionals, who are looking forward to sharpen and upgrade their skills to face the competitive careers. Professionals in entry and mid-level positions find our training ideal.

  • How is the job market for Online marketing professionals?

    The job market is wide open for online marketing certified professionals as an estimated 200,000+ positions are still unfilled in various specialties of digital marketing. This has led to the rise in demand for skilled professionals and the industry looks very bright for the future with a plethora of opportunities. e-Training Institute prepares novice individuals and experienced professionals to gain a firm ground in the online marketing vertical by enhancing and advancing their skills and knowledge.

  • What are the job and pay prospects after I get certified?

    The certification is a stamp of approval for domain knowledge in the field of online marketing. This enhances the job prospects of individuals enabling them to gain entry in various companies and other top organizations. The job market is very hot and there is a very strong demand to fill positions in the future.

  • How does the online self-learning training work?

    Students enrolled for the course move through a structured pattern of study, which allows them to study at their own pace and place. The training is packaged with the latest video lessons and e-learning content to get a complete overview of all the concepts.

  • How do I enroll for the Online Training?

    You can enroll for this training through our website. Payment can be made using any of the following options:

    • Visa debit/credit card
    • Master Card
    • PayPal
    • Naira Mastercard

    Once the online payment is done, you will receive an e-mail notification within 24hrs.

  • I have trouble accessing the online course whom should I contact?

    Please send an email to support@eti.ng. You can also chat with us to get an instant solution.

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